If you've ever browsed for children's toys online or in boutique stores, you've likely asked yourself: Why are wooden toys so expensive? In a world where mass-produced plastic toys are available at incredibly low prices, the cost of wooden toys can seem surprising. But there are many reasons why these toys come with a higher price tag—and why they might be worth every cent.
In this blog post, we’ll explore the real value behind the price of wooden toys, from the materials used to the impact on your child’s development, safety, and the planet.


1. High-Quality Natural Materials
Unlike plastic toys, which are often made from petroleum-based materials, wooden toys are crafted from natural hardwoods like beech, maple, or alder. These woods are more expensive due to their durability, grain quality, and sustainability.
Many ethical toy makers use FSC-certified wood (Forest Stewardship Council) to ensure the materials are responsibly sourced. This commitment to sustainable forestry increases the cost, but also guarantees that no forests are harmed during the process.
Additionally, wooden toys are often finished with natural, child-safe oils or non-toxic paints, unlike the chemical-laden finishes on
2. Handcrafted vs. Mass Production
Another reason why wooden toys are so expensive is the labor involved. Most wooden toys are handmade or semi-handcrafted, involving hours of sanding, shaping, and assembling.
Each toy may go through:
- Hand-drawing the design
- Cutting and shaping individual pieces
- Hand sanding for a smooth finish
- Applying safe oils by hand
- Quality checking each piece individually
This artisanal process requires time and skill, making each toy more of a miniature work of art than just a product.

3. Safety Standards and Durability
Parents often wonder, “Are wooden toys safer than plastic ones?” The answer is a resounding yes.
Wooden toys do not contain harmful chemicals like BPA, phthalates, or PVC, which are commonly found in low-cost plastic toys. Plus, the sturdy construction of wooden toys means they won’t easily break into small, dangerous pieces.
Also, many high-quality brands conduct third-party safety testing to comply with EU and US toy safety standards. This adds to the cost but ensures peace of mind for parents.
4. Longevity and Reusability
While plastic toys might break or lose appeal within weeks, wooden toys are designed to last for generations. They can be passed down from sibling to sibling, or even saved as heirlooms.
That long life cycle means that you're actually saving money in the long term. One durable wooden toy might outlast dozens of disposable plastic ones.
5. Open-Ended Play Value
Wooden toys are often simpler in design, which encourages imagination, creativity, and open-ended play. Rather than being programmed with sounds, lights, or one specific function, a wooden toy can be anything your child imagines.
This play philosophy is deeply connected with Montessori principles, which favor toys that support independence, focus, and hands-on learning. Learn more about the difference in our post on Montessori toys vs. open-ended wooden toys.

6. Ethical and Small-Scale Production
Many wooden toys are produced by small businesses or family workshops, not giant factories. These creators often pay fair wages and prioritize ethical work environments. Supporting them means you're investing in real people, not faceless corporations.
7. Sustainability and Eco-Conscious Living
In a time when the world is dealing with overwhelming plastic pollution, wooden toys offer a more eco-friendly alternative. They are biodegradable, often come in minimal or recyclable packaging, and support a low-waste lifestyle.
Want to know more about how we choose our materials?
Final Thoughts: Paying for Quality, Not Quantity
So, why are wooden toys so expensive? Because they are made with care, intention, and integrity. They are safe, beautiful, and better for the planet. But most importantly, they offer meaningful play that supports your child’s development.
Rather than filling your home with dozens of cheap toys, consider investing in a few well-made wooden toys. They may cost more upfront, but they deliver so much more in return.
Build Your Collection
Looking for toys that combine art, function, and heart? Explore our handmade wooden toy collection and start your own tradition today.
Choosing a wooden toy is also a conscious choice — one that reflects values of sustainability, simplicity, and emotional depth. It's a gift that speaks the language of nature and nurtures the spirit of childhood. Explore our handcrafted collection here: Shop
